We’ve been approaching wellness completely backwards, optimizing our bodies while destroying our social connections. Dr. Jonathan Leary, founder of Remedy Place, discovered that his highest-performing clients had one major complaint: “I feel incredible, but these lifestyle changes are ruining my social life.” Blue zone research confirms this — it wasn’t specific diets that created longevity, it was community and human connection. When you combine evidence-based therapies like cold plunges and saunas with intentional social design, you get optimization that enhances relationships instead of isolating you from them.